Organic SEO vs Pay Per Click
In the strictest sense, SEO – search engine optimisation – is a different process entirely to pay-per-click (PPC) marketing campaigns. […]
Traditional marketing techniques still work, and still have their place, especially for traditional brick-and-mortar businesses. However, both fully-online and brick-and-mortar […]
Search Engine Optimization
OK. So SEO isn’t a marketing strategy all by its lonesome. It is a technique, but if you don’t use […]
Why You Should Be Worried About Your SEO
SEO isn’t new. There are professional developers working now who were born after SEO became a thing. We all know […]
Social Media Marketing
There is so much more to social media marketing than just getting your name and brand out there. Not that […]
Social Media Marketing vs Pay Per Click Marketing v2
Which is most effective, social media marketing or Pay Per Click? This is probably one of the most hotly debated […]
What Makes Social Media Marketing Different to Other Types of Marketing
In the end, all marketing strategies have pretty similar goals and indicators for success. If you ‘zoom out’ far enough, […]
Why You Should Start Social Media Marketing
OK. You’ve heard about social media marketing. It’s ‘the next big thing’, but everything was ‘the next bug thing’ at […]
Social media marketing, sometimes shortened to the less clear ‘social marketing’, has not been around long. Social media was touted […]
SEO has fewer secrets than you think. In reality, learning ‘good organic SEO’ skills is really about developing your technique, […]